1. In a word, irrelevant.  Watching Iceberg try to rebrand itself over the last decade has been really, really funny, but my prediction is that BAPE’s struggles will be even funnier.  ”Mr. Bathing Ape”…?  Yeah, that just oozes class and sophistication.  

    In a word, irrelevant.  Watching Iceberg try to rebrand itself over the last decade has been really, really funny, but my prediction is that BAPE’s struggles will be even funnier.  ”Mr. Bathing Ape”…?  Yeah, that just oozes class and sophistication.  

    (via urbanelifestyle)

    July 31, 2011